Ping is a social network for music that will help users discover new music, allowing users to follow favorite artists and friends. Ping will also create a custom chart showing music selections based on those followed. Users can choose to allow others to follow them automatically or by approval. There are over 160 million iTunes users, all of whom will be able to sign up for the new Ping service immediately.
Apple today introduced iTunes 10 with Ping, a new music-oriented social network for following your favorite artists and friends to discover what music they're talking about, listening to and downloading. iTunes Ping lets you post your thoughts and opinions, your favorite albums and songs, the music you've downloaded from iTunes, plus view concert listings and tell your friends which concerts you plan to attend. iTunes 10 also features HD TV show rentals for just 99 cents an episode and AirPlay wireless music playback.In a demonstration, Jobs showed how users can post videos and photos to the service, as well as search concert information and tag concerts attended. Ping will be included in the iTunes app on the iPhone and iPod touch.